What do you do?
I am the Manager at HOM Art Trans, an artist-run, non-commercial space. It runs three major programs: Residencies, Award and Fund, and a Gallery for displaying the works of visual artists. It also has an Archive/Resource Centre. HOM is a very active space; at any given time, there are two to three activities or exhibitions that keeps us busy.
What is your background?
From my secondary to pre-university and undergraduate degree I have always chosen the arts stream, therefore, it is not surprising that I finished my Bachelor Studies in Management, Majoring in Marketing.
After graduating I worked part-time as an outsource Assistant Advisor for a finance company. I handled & managed three companies in a week. A typical week would look this: Monday at a security company in Cheras, Tuesday for multi-branch restaurants at Wisma Central, Wednesday at Shah Alam for an insurance company and so on.
I continued in the field but focused more on management and administration. During this period I became active in Women’s Development Collective, a non-government organization that focused on women and children’s issues and rights. This initiative also engaged in Rukun Tetangga (Community Mediation) as well as social, educational, health, environmental, welfare, art, culture, economy and public safety concerns. In the course of this period, I also handled the administration of an event on clean and fair elections called BERSIH.
I also did freelance work: traditional Malay dancer, florist and event coordinator for wedding. Before I finally ventured in the creative industry, I had a short stint in a factory.
Throughout this array of work experiences, I developed a strong passion towards arts; thanks to my sister who is an artist herself. My sister initially guided me in this field. Thereafter, I started to attend exhibitions, meet artist, participate in workshops or art sharing.
I would count my involvement in managing projects and supervising a gallery as part of my professional achievements. I have been managing and working closely with curators, writers and artists since 2008. From these encounters I have gained practical skills in administration, handling artworks, marketing, promotion, etc. HOM Art Trans (previously known as Galeri Matahati to House of Matahati) was where it all started.
After the time, effort, blood, sweat and tears that I put in it I realized that this is it… this is my career.
What characteristics do you need to be successful in your job?
Gallery managers extremely need strong people-skills. If the artists or support staff are not happy or are not motivated, the quality of the program or exhibition will deteriorate.
To be successful as a Gallery Manager, one is required to: capably negotiate contracts, manage artist’s activities, sell artworks and find new opportunities for the artist. One also has to manage projects by dealing with clients, galleries, media and other audiences.
In order for the entire project life cycle to come into fruition, one has to make sure that it aligns with the particular vision and mission. Resources such as time, money, people, sponsors or intellectual capital must also be overseen meticulously. An Arts Manager needs to use their negotiating skills to try to get the best that they can with the funds that they have available.
Creativity is another important attribute for a Gallery Manager to have. Such a skill helps evaluate the whole cycle of the project and is also helpful in developing marketing strategies. At this day and age, the public is already overwhelmed with advertisements; in order to rise above the clutter and grab the public's attention one must be able to come up with unique marketing materials.
What other jobs could you do using the skills from this job?
The skills that a Gallery Manager develops through experience helps them succeed in any job that requires knowledge in management and the creative industry. Being an Art Director (of arts or visual art department for certain organization), Artist Manager or Gallery Assistant even a Project Manager are good examples of occupations that demand a combination of attributes.
What changes will there be in the future?
Like any industry, the arts are reliant upon computers for accounting and business documentation. New technology such as whatsapp has decreased the lag in communication time and this is great for a Gallery Manager. Good communication leads to great decisions… great decisions pave the way for good relationships to ensue.
What are the biggest challenges in your job?
At the moment there are no opportunities to learn more, no guidelines to follow. I need to create my own system and implement in order for projects to move smoothly. Just compensation and seeming lack of respect are challenges that I live with. While I may not have writing, fine arts or curatorial background, I more than make up for it in my other skill sets and my immense experience in the art scene.
Are there many opportunities to enter this career?
In Malaysia, there are only a few universities that provide subjects or electives on curatorial or art management. To rise above this hurdle, just start to know your industry. Be involved in the art community (artists, galleries, art collective, art researcher, writers, curators, art movers, framers and collectors).
Intern or volunteer at local galleries or non-profit organizations that are involved with art or local museums. These are excellent ways to meet people and to immerse in the local art community. You can also apprentice with artists whose art you like and respect.
Start reading up on: basic administration in business, computer applications (like MS Word and Excel) and accounting. Study human resources, marketing as well as basic authorities requirements.
Most importantly, communicate and build relationships! Our visual art scene thrives on relationships… good relationships take time to develop so it’s best to start now. Trust me!
About HOM Art Trans
HOM Art Trans is an independent art space that seek to assist and support the development of visual art in Malaysia and facilitates networking with the Southeast Asian counterparts.
HOM’s core objective is to promote Malaysia Art and nurture young artists through its key programmes, namely: The Residency, The Art Fund and The Art Award.
Founded in 2007, the artist-run-space currently comprises of a gallery, a studio and an art archive.
PERSONNEL
BAYU UTOMO RADJIKIN
Director
NUR HANIM KHAIRUDDIN
Co-Director
MIMIE BAHARUDDIN
Manager